Glamour girl Shraddha Das as the main lead, the realistic, horror thriller movie Aata is subtitled as "Game Never Ends". Madhuri Itagi, Gayathri, Anvesh, Raja Ravindra in the main pivotal roles, the movie Aata is directed by Raj Kumar GR. Bankrolled under the banner Vega Entertainments, Vikram Raju is the producer and B Subrahmanyam (Bobby) is the executive producer.
"This movie is not a regular horror movie. It is a realistic experience of the horror. Shradha Das, Madhuri Itagi, Gayathri, Anvesh, Raja Ravindra etc have donned the main roles in Aata. The movie has both glamor and horror bombarded in it. I believe that this movie will provide full entertain the Telugu audience. The way the horror elements are handled in this movie is amazing. The climax of this movie thrills the viewer", said B Subrahmanyam the Executive Producer of Aata.
Shayajee Shinde, Kadambari Jethwani also are to be seen in important roles. Aata's camera is handled by V Ravi Kumar, Music is composed by Hari Nikesh.